Hi, I'm Amanda

And my mission is to lift women up through colour and style, so that they feel their most confident, every day.

I've run my own fashion business for 16 years - this was my childhood dream - and I'm grateful each morning when I wake up that I get to uplift other women through style.

For me, wearing clothes and colours that give me a boost is a big part of living my best life - and I love sharing that passion and joy with other women.

Thank you for visiting my website - I'm so happy to have you on this journey with me!

amanda waterstone about

HOW IT ALL STARTED...

Have you ever felt that your sense of self got lost, and you're not showing up in the way you'd like to.. that you're not doing yourself justice?

When my eldest daughter was a toddler, I started my Accessories business - QueenMee.

QueenMee has been an incredible journey. I built the business from scratch, and I've served over 10,00o women in 26 countries with my hair accessories and jewellery. My brand is featured on JohnLewis.com, and I've done over 50 John Lewis Pop Up Shops.

You can see me in the snapshot on this page at one of my Peter Jones, Sloane Square Pop Up Shops.

I've been featured in Vogue, The Daily Mail and Metro too - those were wonderful highs.

It has been a whirlwind journey.. and I've done it whilst raising my 2 young girls. It has been beautiful, but not easy!

Somewhere along the way, I stopped looking after myself. My family and my business always came above self care.

In 2024 I hit a wall... I knew I couldn't carry on like this, I felt like a shadow of myself. So I asked myself what I really loved about my business, and the answer was simple.

"I love helping women feel uplifted through style".

It's those moments, styling women (I have styled over 2,000 at my John Lewis Pop Ups), when I know I'm living in line with my purpose.

So in 2025 I started a Style Coaching side to my business, and went on to train as a Colour Me Beautiful Consultant. Now it's a delight to welcome women to my Colour Analysis Studio in Bourne End, Bucks, and to serve you online too!

amanda waterstone about peter jones pop up shop

FUN FACTS

FUN FACTS FUN FUN FACTS

FUN FACTS

FUN FACTS FUN FUN FACTS

Decluttering my wardrobe has been a big challenge for me. I have been a collector of clothes, and in the past have found it hard to part with pieces that hold memories. I'm getting there, and it's a work in progress!

I love fancy dress for parties and festivals, and my husband is partial to a fancy dress outfit too. We have a (too large) silly wig collection lurking in our loft...

I used to be a bit of a party girl, but I'm quite clean living nowadays, although I am rarely heard to say no to a glass of champagne... my big weakness is chocolate. Can't get enough of the stuff..

In order to grow my small business and focus on my family, I decided that having a tidy house had to be a lower priority. I woke up a few months ago and thought "help!" I finally need to do some clearing up around here! It's a goal for 2026

My cockapoo Talula has me wrapped around her paw. We do enjoy a mid-afternoon sneaky snack in the kitchen...

I love walking, and try to get out in the countryside near my Buckinghamshire home every day. I often dress up for a walk (why not?) and I'm seen wearing sparkling accessories together with wellies in the woods!

I'd love to get to know you too!

Pop me a message on Instagram @amandawaterstone and let me know a fun fact about yourself!

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